Social Media Strategy – FMN Creative

Social Media Strategy

Amplify Your Message, with purpose.

It’s not enough to ‘just post’ on social media platforms. Gone are the days of hiring an intern to handle your social media presence. Your marketing success depends on your brand’s Social Media Strategy!

We clarify your marketing goals and craft a path to move your brand forward.

How We Turn Ideas Into Impact

Develop Your Marketing Roadmap

We analyze your company’s business goals and work with you to co-create a strategy that will make a measurable impact and achieve your goals.

Dig Deep Into Your Ideal Audience

We research your audience to understand what makes them unique, where they live online, and identify the burning questions that keep them up at night.

Amplify Your Online Presence

We research the channels and content types that will stop thumbs and get your audience to take action.

Audience-Centric Marketing

We execute a step-by-step plan that puts your audience at the heart of what we do. 

Our Team = Your Team
We build our team around your needs and utilize your in-house team’s capabilities.
Test, Tweak, and Repeat

We find the combination of tactics that yield predictable growth.  The most successful strategies are the ones that are consistently evolving.

Download Our Capabilities Deck

Get a sneak peek at how we help brands like yours connect to their online audience.

How We Turn Strategies Into Customers


Tired of patching the holes of your social strategy?

We can complete a comprehensive audit that analyzes your social set-up, from what your audience sees on the surface all the way to ensuring that your pixel is firing correctly throughout your landing page sequences. Our team can provide actionable insights and become an extension of your team to solve your burning issues.


Need to make your digital presence match your business?

We can develop your social media strategy, set up your social media accounts, brand your social media profiles, and develop an organic posting schedule that will maintain a consistent social media presence.


Want long-term support with measurable results?

We will develop and implement an ever-evolving, long-term strategy with a rolling execution plan. Let our team become your outsourced marketing department, as we provide full-access to all of our services!

Need a Social Media Strategy that cuts through the digital noise?


“From the start, FMN Creative knew exactly how to build my social media platforms and target my key audience.  Their ease and flexibility to navigate between Facebook, Twitter, Instagram, and my email list are just one of the many advantages of this cutting edge marketing agency.  With their friendly and non-traditional marketing approach, I was able to engage current followers and secure new fans, all while making my fan base feel like they’re part of my family.  I couldn’t give a higher recommendation!”

Michael Mott

Broadway Records/Motta Music Recording Artist


Francesca and team developed and managed the social media strategy for our online mortgage company.  Her knowledge of the various sources and tactics was exceptional and her execution of the strategy was fantastic.  We recommend her services to anyone who needs a strong social media presence!”

Robb Gardner

CEO, Lenderful


“Working with Francesca was a great experience.  She adapted to our marketing technology and accommodated our various marketing campaigns.  She oversaw the setup and maintenance of our lead generation, website, email distribution, Facebook & Linkedin campaigns, and blogs.  She was able to integrate our different systems together, design pages, source content, execute campaigns, and measure their success.  She performed A-B testing, maximized our ad spend through targeting and retargeting, and helped us craft our messaging.  She was professional and fun to work with.  Give FMN Creative a try…you won’t be disappointed!”

Raymond Scott Stone

Stone House Retirement Income Planners


“I highly recommend FMN Creative to any business or brand looking for a digital marketing agency. FMN Creative produced content, copy, graphic design, landing pages, videos, and more for multiple different campaigns for the non-profit that I work for. Each campaign delivered incredible responses far beyond my expectations. On top of the ads, they also rebranded our look and produced a design guide along with multiple print materials for us to continue to use. Francesca is extremely knowledgeable, professional, and simply a joy to work with. I was able to have one-on-one training with her to learn about digital marketing. These special training sessions have allowed me to perform my job better and more efficiently. Francesca’s rich knowledge of Facebook marketing is impressive and I left each session learning so many new skills!”

Hayley Geglia

Upstate Cerebral Palsy


“As a business owner, I have been more than happy to partner up with FMN Creative to deliver on-brand, timely, and clever social media campaigns for myself and my clients.  Working with Francesca has proven to be an example of “the whole being greater than the sum of its parts”.”

Maria Traino

President/Creative Director, Inspired Studio


“Francesca Orsomarso helped me understand branding, how to dive into Instagram effectively, and design a sales page for a new product!  She collaborated – rather than directed – which I personally appreciated.  I want to understand the WHY behind why we take a certain approach to marketing, and Francesca clearly articulates that!  It felt great to hand off my ideas and watch them be brought to life by an expert.  She’s easy to work with and made me see that I could trust someone else – besides my exhausted self- to write copy!  Thank you, Francesca!”

Jen Liddy Coaching & Development

The Idea Space


“For me, choosing FMN was an easy “yes”.  I knew I needed an agency that would turn out an outstanding product, but I wanted more than just the skills and data behind the product and strategy – I wanted to have fun in the process and I wanted to feel heard and understood.  I got all of that each step of the way with FMN Creative.  Especially at this point in time, there are so many options out there!  You want to work with a team that takes the extra step and enjoys it!  Highly recommend.”

Lindsay Rider


“I highly recommend FMN Creative.  As a small business owner, it is so important to be able to reach your audience effectively.  FMN Creative helped me with a marketing campaign for a summer camp program.  I was hoping to reach a larger audience and ended up reaching THOUSANDS of people.  Not only is the staff at FMN Creative professional & knowledgeable, but they genuinely care about their clients.  Thanks so much, Francesca Orsomarso and team!”

Angela Johnson

BB Designs


“FMN Creative is the only reason our fledgling initiative has the capacity to reach our audience.  We have been working diligently to improve our community for years without the capacity to target our audience and share our good works.  Not only do we now have social accounts with the direction to use them, but we also have a complete brand to consistently identify ourselves externally and maintain direction and organization internally.  Honestly, I didn’t know that we needed a “brand” at the beginning of this process, now I realize it should have been my first task at this job.  FMN Creative perfectly codified our scattered thoughts into a central document that we will reference for years to come.  I will seek out FMN Creative for all of our promotional work in the future.”

Jacob Perrin

Farm To School Mohawk Valley


“Excellent and professional service!  They knew exactly what I was looking for and delivered in a very timely manner.  Thank you so much!”

Dr. Julie Hughes


“Francesca is wonderful to work with, she puts in the time and effort to truly get to know your organization and its needs, and that work is reflected in the results and recommendations she provides!”

Elizabeth Copps

Oswego County Opportunities


“I’ve been able to collaborate with Francesca’s team on a few projects for some video clients.  Their insight into how we can implement different types of videos has really paid off for client growth.  They’re top-notch!”

Simon Eisenbach Productions


“Love my logo and love the way Francesca and Maria supported me along the way!”

Jennie Mazza Jones



“We were delighted to partner with Francesca Orsomarso of FMN Creative to present the workshop Social Strategy Academy: How to Craft Your Brand’s Digital Strategy for entrepreneurs and small business owners. Francesca was an excellent presenter, engaging the audience while conveying a great deal of valuable information. The attendees loved her enthusiasm and the interaction that made it an extremely effective training.  Francesca’s depth of knowledge and experience in developing a customized digital marketing plan for individuals and organizations is impressive. She is a respected and accomplished marketing consultant, always keeping up-to-date on the latest trends and best practices in the many social media platforms. We highly recommend any workshop that she offers in the future!”

Roxanne Mutchler

Director, Mohawk Valley SBDC & NY SBDC Procurement Assistance Center


“We couldn’t be happier working with Francesca and her team at FMN! They are all rock stars. Members of the NYMAC region have benefitted tremendously from FMN’s knowledge and expertise in their craft. They have put NYMAC on the map!”

Pat Bish

Project Manager, NYMAC


“The FMN team worked closely with ours to fully understand our needs and design a logo that met our goals. They really nailed the design and exceeded our expectations for a timely and professional delivery.”

Mark Bremer