Capacity-Building for Purpose-Driven Leaders
Training. Tools. Community.
We don’t just build campaigns—we build capacity. Nonprofits change lives, but only if they can market their mission. The Social Strategy Academy exists to change that. Our done-with-you training model shares the knowledge, tools, and confidence to amplify impact from the inside out.
Social Media Can Work For Everyone
—But It Isn’t One-Size-Fits-All.
Since our agency began in 2016, we have provided capacity-building trainings alongside our done-for-you agency services. We offer a range of learning opportunities designed to help leaders develop effective social media, storytelling, digital marketing, and fundraising strategies.
We provide hands-on, interactive training built to meet our audience’s needs. Whether you’re a nonprofit building your first campaign, a foundation supporting grantees, or an association serving its members, our capacity-building programs emphasize practical application with guidance, tools, and community support.
Join Our Community ->
The Nonprofit Growth Collective
Be a part of a community of changemakers—for FREE!
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- Weekly conversation starters and marketing tips
- Monthly themed challenges (e.g., “Storytelling September,” “Year-End Giving Prep”)
- The latest social media platform updates, tips, and tricks
- Peer networking and support
- Early invites to webinars, workshops, and sprints
- LIVE sessions, community hot seats, and more!
Zero cost. No pressure. Just community.
Zero cost. No pressure. Just community.
How We Build Your Digital Confidence
Done-with-you capacity building that meets you where you are.
We don’t just hand you a template and wish you luck. We guide you step-by-step through building your digital marketing toolkit—so you can own your campaigns, fundraise with confidence, and drive real results.
From strategy development to campaign execution, you’ll get expert training, hands-on support, and a community of nonprofit peers cheering you on.
Community
Connect with purpose-driven leaders, share resources, and grow together in a collaborative space built for changemakers.
Webinars
Bite-sized, expert-led sessions on social media strategy, email marketing, campaign planning, and paid ads.
Workshops & Sprints
Intensive, hands-on programs that prepare you for giving days, year-end campaigns, and sustainable fundraising
Topics We Teach
Social Media Strategy
Email Marketing & Automation
Fundraising Campaigns
Paid Advertising (Meta Ads & Google Ad Grants)
Storytelling & Messaging
Analytics & ROI Tracking
Featured Program
Helping Hands: Mohawk Valley Gives
Official Giving Day Campaign Accelerator
We partnered with The Community Foundation of Herkimer and Oneida Counties to provide 11 organizations with a done-with-you capacity-building program to prepare nonprofits to maximize their fundraising impact during giving day events.
Over the course of six weeks leading up to Giving Day, we developed a Giving Day Accelerator to provide small nonprofit leaders with training, tools, mentorship, and a sense of community.
These dedicated organizations raised a combined $220,941 during Mohawk Valley Gives Day 2025, a $146,708 increase from the prior year!
We combined our done-for-you services with a done-with-you approach, including:
- Co-branded programs tailored to your community
- Flexible formats: sprints, workshops, office hours
- Giving day campaign accelerators
- Transparent reporting on outcomes and impact
Upcoming Events
Don’t miss what’s next.
Join our upcoming workshops, sprints, and webinars to keep your digital strategy moving forward.
Foundations & Associations:
Expand Your Impact
Bring capacity-building training to your grantees, members, or nonprofit community. We design custom programs that strengthen your entire ecosystem.
Our Partnership Approach:
- Co-branded programs tailored to your community
- Flexible formats: sprints, workshops, office hours
- Giving day campaign accelerators
- Transparent reporting on outcomes and impact
