We Understand Social Marketing.
Cause-based, purpose-based, humanity-based.
Heart
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Connection
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Impact
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Partners for Good
We’ve officially partnered with Fundraise Up and Givebutter so we can help you get the most out of you campaigns and donation initiatives.
The Root Farm
From strategy and branding to customer acquisition and local awareness, The Root Farm was in need of a brand overhaul, comprehensive marketing strategy, and enriching content that could expose the heartbeat of this organization and tell the life-changing stories that could connect to their target audience.
- Branding
- Lead Generation
- Email Marketing
- Social Media Advertising
Decision making is 85% Logic and 15% emotion
…and when emotions come into play, we’ve learned that’s exactly where the magic happens.
NYMAC
On a mission to improve access to information and genetic services within Delaware, the District of Columbia, Maryland, New Jersey, New York, Pennsylvania, Puerto Rico, the US Virgin Islands, Virginia, and West Virginia, NYMAC needed a digital voice to reach its vast audience. This purpose-driven organization tapped our team to lead all marketing efforts and leverage our agency’s ability to utilize social media to make a social impact.
- Branding & Strategy
- Social Media Management
- Social Media Advertising
Don’t take our word for it.
Upstate Cerebral Palsy
With hundreds of job openings to fill amidst a global pandemic, Upstate Cerebral Palsy (UCP) tapped our team to develop a cross-channel digital campaign that would showcase the culture of this organization while recruiting quality team members in the social services industry.
- Custom Recruitment Website & Funnel
- Lead Generation & Nurturing
- LinkedIn Optimization
- Social Media Advertising & Strategy
- Content Creation
FMN Creative, LLC is a New York State Certified Woman Business Enterprise (WBE)
Located in Utica, New York, our powerhouse team is led by Francesca Orsomarso, Owner and Creative Director.
We are a boutique Social Media Marketing and Advertising Agency that creates and manages a full-spectrum marketing presence for businesses and non-profits.
We build lead generation systems that generate business results—from targeting not-for-profit donors to finding new customers for your B2C or B2B business—by focusing on marketing that you can measure.
ROI has more than one meaning.
To us, we not only want to help you see a Return On Investment, we want you to see a Return On Impact!
We believe that marketing is all about connections, and our purpose as an agency is to bridge the gap between your audience and initiative.
How we Connect you to your Audience
Our Custom Social Strategy Roadmaps
Discover the Soul of Your Brand
- Our teams meet for a kick-off call + Discovery session
- We provide you with custom brand worksheets
- We work with you to set objectives and marketing goals
- We help you define what success looks like for your business
- We understand your content and communication needs
- We provide you with a Sellable Story Framework to create a concise story that your audience will quickly understand about your brand
Social + Digital Marketing Audit
- Social Media Performance Audit - Analyze your social media on all channels
- We provide you withAudience research - Research where your audience ideal audience is versus your current audiencecustom brand worksheets
- We work Audit your visuals and content you to set objectives and marketing goals
- We help Website analytics review define what success looks like for your business
- Channel evaluation
- Organic content assessment + strategy
- Paid advertising assessment + strategy
Your Custom Plan + Beyond
- We develop a custom strategy to bring this to life
- Based on our findings in step 2, we craft the best plan for your business to help you achieve your goals through some or all of the following: Paid Social Media Campaign Automated Email Marketing
- We keep you posted on the progress of your campaign, and share your results with you so you can see your ROI first-hand.
- Need help maintaining your day-to-day social media marketing? Get a personalized social media manager who manages your brand, etc.
We’re boutique in focus, full-service in offerings.
A social campaign wouldn’t be effective without a combination of different skill sets. We build our team around your needs.
Branding
From your brand’s logo to the words you use to communicate with customers on a daily basis, we utilize a multi-faceted approach to shape how your audience perceives your business.
Campaign Development
From idea to impact, we take care of all of the nuts, bolts, and everything in-between of crafting a campaign, with planning, execution, monitoring, management, and reporting.
Consulting
Does your project fall in a gray area or are you looking for direction? Our Consulting services are customized directly to your needs.
Copywriting
The words you use on behalf of your brand should have a purpose, personality, and punch. We specialize in crafting copy that converts.
Digital Presence Management
Your audience is online and if your brand isn’t being found, it can become a major problem. We can manage your online listings, reputation, and digital presence.
Email Marketing
A successful digital marketing strategy enables your brand to communicate on a personalized level with your audience. We can create branded emails that reach your audience’s inbox with clear, consistent messages.
Graphic Design
The most successful digital campaigns can be supported with physical marketing pieces. Our team can create physical pieces that compliment your digital initiatives.
Landing Page Design & Development
From event-based marketing to capturing email addresses for your latest e-book or white-paper, we’ve got you covered! Our team can build, design, write copy, and drive traffic to a page customized to accomplish your objectives.
Lead Generation
To stay in business, you need business. Our goal is to build your brand a dependable lead generation system that continuously brings in new customers.
Marketing Automation
The coolest (and geekiest) part of online marketing. From the first click your audience takes, we can retarget them with an ad in their newsfeeds and streams, which leads them to a landing page, which then fires off an email, and a strategic sequence of marketing messages that our team is responsible for.
Photography & Videography
Our team can develop custom media content that speaks to your audience and supports your campaign objectives.
Print Design & Development
There’s no limit to our creative crew! From your digital to traditional marketing needs, we have your brand’s visual needs covered.
Web Design & Development
Your web presence is the most critical element to your digital success. From strategic landing pages to full-scope websites, our team can build you a website that works, and most importantly, converts!
- NAICS 541810 Advertising Agencies
- NAICS 541613 Marketing Consulting Services
- NAICS 541430 Graphic Design Services
- NAICS 541511 Web Page Design Services, Custom
- NAICS 711510 Independent Artists, Writers, and Performers
- NAICS 561410 Document Preparation Services
- NAICS 541922 Commercial Photography
- NIGP 96546 Graphic Design Services for Printing
- NIGP 91876 Marketing Consulting
- NIGP 91522 Communications Marketing Services
- NIGP 91500 Communications and Media Related Services
- NIGP 91501 Advertising Agency Services
- NIGP 91522 Communications Marketing Services
- NIGP 91807 Advertising Consulting
- NIGP 91596 Web Page Design, Management, and Maintenance Services
Our Clients
We collaborate with a variety of clients in diverse industries, from non-profit organizations to higher educational institutions and government initiatives. Our purpose is to connect your initiative to a tuned-in, online audience through strategic digital marketing.
Assess your nonprofit's digital presence—for free.
